Layer Licensing Logo Green
How Licensed IP Can Change The Game for Mobile UA
Download our guide to find out how to drive user acquisition to new heights with the game-changing potential of licensed IP.
Download now
What's inside this resource.
Download now
Licensed IP for UA
Why licensed IP is a game changer for user acquisition in mobile games
Find the right IP
How to find and integrate the right IP for your mobile game
Legal & Financial Considerations
How to approach the key legal & financial considerations when finalizing a partnership
from our industry.
View our industry insights
“The proactive engagement in gameplay around an IP can be much more significant and enduring for the end user than the passive and short-term experience of watching a movie, television series, or other media experience. Gaming plays a significant role in the ongoing maintenance of an IP.”
Russell Binder
Founding Partner at Striker Entertainment
Grab a copy
With so many resources on the internet it’s hard to find legitimate sources. Layer uses real industry sources and experts to create helpful information for game developers and IP holders alike to help make the licensing easier for everyone!