The new app, Bebefinn Town, expands the franchise into digital play, offering nine interactive games based on everyday routines such as dressing up, cleaning and brushing teeth. The app also includes 48 Bebefinn sing-along videos and interactive character moments designed to encourage emotional expression. Bebefinn Town is available in English, Spanish, Portuguese, Japanese and Korean, and can be downloaded in 175 countries via Google Play and the App Store.