Gaming is easily one of the most expansive industries for IP holders. So if you’re heading to Licensing Expo this year, keep an eye out for any new titles. Here’s why. 

Sit down with two experts in the field – the head of foreign investment at Leiting Games in China and an executive at a Chinese gaming analytics firm – to discuss recent events and get their advice on how IP licensors can explore opportunities in Chinese video games.

We’re Layer. And we’ve made it easier, faster, and simpler for both games and IP holders to find the right partner for them. Here’s how.